About us

Reliable poll and market data with an innovative online panel

We offer the first Hungarian, personally recruited hybrid polling panel for truly representative research results. Our hybrid respondent panel is specifically tailored for polling and combines the cost efficiency and speed of online panels with the reliability of probability-based face-to-face personal research. Respondents were selected using true-random sampling, while a high response ratio is guaranteed. To ensure trust, our contact personnel keep an active relationship of trust with respondents, who receive small financial rewards for providing high validity of data.

OUR SERVICES

  • ONLINE POLLING Online research, often focusing on specific social subgroups.
  • PANEL RESEARCH Follow-up polling among sample members by surveying the same respondents from time to time in order to measure changes in opinion with high reliability.
  • HYBRID POLLING Truly random sampling of the adult population of Hungary or specific subregions. Sample members are simultaneously contacted either online or in person.

RESEARCH PROCESS

  • RECRUITMENT Members of the probability sample contacted based on addresses.
  • REGISTRATION Panel members register at panelstory.hu.
  • POLLING Questionnaires sent to panel members, or specific subgroups filtered by multiple parameters.
  • RESPONSES Online responses collected through personal user accountson panelstory.hu. (In the case of hybrid polls, parallel in-person enquiry with the help of field workers.)
  • REWARDS Compensation received by respondents directly after submitting questionnaires.

YOU WILL BENEFIT FROM OUR SERVICES IF YOU…

  • have clients who are hard to reach online
  • are unable to finance in-person research but need representative data
  • need to study changes in attitudes and opinions over time using recurring polls
  • consider it important that respondents are treated as partners and compensated on a regular basis, while ensuring strict control of data validity
  • would also like to receive unweighted response ratios, as well as detailed info on raw panel and population data
  • need mathematically and statistically rigorous data
  • would like to work with an innovative, young, and highly professional team
  • are devoted to strictly observing European data protection regulations

WHY ARE WE BETTER THAN OTHERS?

  • hybrid recruiting based on true-probability sampling
  • respondents are considered as partners, motivated by recurring compensation
  • online data gathering complemented by in-person enquires in the case of hybrid polling
  • detailed information provided on raw panel data, so that response ratios as well as data validity and reliability can be estimated
  • to surpass data protection regulations, data handling, storing and utilisation are always kept transparent for panel members.